Hounslow High Street Quarter
Identity / Wayfinding
Hounslow High Street Quarter is new residential development that meets the public realm on a central axis in the site. Working with Small Back Room we created an identity and signage to reflect the diversity of Hounslow’s community.
The identity was inspired by a symetrical play on a totem.
The vertical nature provided a jumping off point for all signage monoliths and supporting assets.
